Terms of Service

These Terms of Service ("Terms") form an agreement between you ("Client", "you") and DIGIPULSE DIGITAL LLC ("we", "us", "our"), a limited liability company registered in Wyoming, United States. By accessing digipulsedigital.com, submitting an enquiry, or engaging us for services, you accept these Terms.

Where you sign a separate proposal, statement of work or service agreement with us, that document governs the specific engagement. These Terms apply to everything not expressly covered there. If there is a direct conflict, the signed document takes precedence.

We provide search engine optimisation and related digital marketing services. Depending on the engagement, these may include:

• Technical SEO analysis and implementation support
• SEO audits and prioritised recommendations
• Keyword research and search demand mapping
• On-page optimisation and content strategy
• Local SEO and business profile optimisation
• SEO consulting, training and advisory support
• Ongoing monthly optimisation and reporting

The precise deliverables, timeline and fees for your engagement are set out in your proposal or statement of work. Work outside that scope is treated as a new request and may be quoted separately.

Search engines independently control their ranking systems, and those systems change frequently and without notice. We do not and cannot guarantee any specific ranking position, search volume, traffic level, lead volume, conversion rate or revenue outcome.

Any projections, forecasts, benchmarks or examples we share are estimates based on available data and professional judgement. They are illustrative only and are not a promise of performance.

Organic search results are also affected by factors outside our control, including competitor activity, algorithm updates, manual actions taken by search engines, changes you make to your website, hosting reliability, market demand and your own commercial offer.

Effective SEO requires collaboration. You agree to:

• Provide timely access to your website, CMS, analytics, Google Search Console and any other systems reasonably required
• Provide accurate and complete information about your business, products and target markets
• Review and respond to deliverables, briefs and approval requests within a reasonable period
• Implement, or allow us to implement, agreed recommendations — results depend on implementation
• Ensure that all materials you supply are accurate, lawful and do not infringe third-party rights
• Inform us in advance of website migrations, redesigns, platform changes or content removals

Delays or failures in these responsibilities may affect timelines and outcomes, and do not relieve you of payment obligations for work already performed.

Fees, billing frequency and payment terms are set out in your proposal or statement of work. Unless stated otherwise:

• Retainer fees are invoiced in advance of each service period
• Project and audit fees may require a deposit before work commences
• Invoices are payable within the period stated on the invoice
• Fees are exclusive of applicable taxes, which are added where required by law
• Third-party costs (tools, subscriptions, paid placements) are your responsibility unless we agree otherwise in writing

We may suspend work on overdue accounts after giving written notice. Late payments may incur reasonable interest or administration charges where permitted by law.

We will perform services with reasonable skill and care and in line with generally accepted industry practice. Estimated timelines are provided in good faith and may shift where scope changes, where we are waiting on client input, or where technical dependencies arise.

SEO is a cumulative discipline. Meaningful changes in organic performance typically emerge over a period of months rather than weeks, and continue to develop with ongoing work.

Engagement terms, notice periods and cancellation rights are described in your proposal or statement of work and in our Refund & Cancellation Policy, which forms part of these Terms.

Either party may terminate for material breach if the breach is not remedied within a reasonable period after written notice. On termination, you remain liable for fees for all work performed up to the effective termination date.

Our services rely on third-party platforms and tools, which may include analytics providers, search engine consoles, rank tracking software, crawling tools, content platforms and communication services.

We are not responsible for the availability, accuracy, pricing or policy changes of third-party services. Where you hold accounts with those providers, their terms apply to you directly. Where data differs between platforms, we will explain the discrepancy but cannot correct third-party measurement.

You retain ownership of your website, brand assets, and any materials you supply to us. On full payment of applicable fees, you own the deliverables we produce specifically for you, such as audits, keyword maps, content briefs and reports.

We retain ownership of our underlying methodologies, templates, frameworks, internal tooling and general know-how, including any improvements developed during your engagement. Nothing in these Terms transfers those to you.

Unless you tell us otherwise in writing, we may reference the fact that we worked with you, and may describe the type of work performed, in our marketing materials.

Each party will keep the other's non-public information confidential and use it only for the purposes of the engagement. This obligation does not apply to information that is publicly available, independently developed, or required to be disclosed by law.

We perform work in line with published search engine webmaster guidelines. We will not knowingly engage in deceptive practices, undisclosed paid link schemes designed to manipulate rankings, or content that infringes third-party rights.

You agree not to instruct us to carry out work that is unlawful, deceptive, or in breach of search engine guidelines. If you implement such tactics independently, we are not responsible for any resulting penalty, ranking loss or de-indexation.

To the maximum extent permitted by law, we are not liable for indirect, incidental, special, consequential or punitive damages, or for loss of profits, revenue, data, goodwill or anticipated savings, arising out of or in connection with the services.

Our total aggregate liability arising out of or in connection with the services will not exceed the total fees paid by you to us in the three (3) months immediately preceding the event giving rise to the claim.

Nothing in these Terms excludes or limits liability that cannot lawfully be excluded or limited.

You agree to indemnify us against claims, damages and reasonable costs arising from materials you supply, from your use of deliverables in a way not contemplated by the engagement, or from your breach of these Terms or applicable law.

We may update these Terms from time to time. The current version is always published on this page with the date it was last updated. Material changes affecting an active engagement will be communicated to you directly.

These Terms are governed by the laws of Wyoming, United States, and the courts of that jurisdiction have exclusive jurisdiction over any dispute, without regard to conflict of law principles.

Questions about these Terms can be sent to support@digipulsedigital.com, or by post to DIGIPULSE DIGITAL LLC, 5830 E 2nd St, Ste 7000 Casper WY 82609.